Cheerios released this amazingly heartwarming ad of a wonderful same-sex couple and the daughter they adopted. Beautiful.
Cheerios has been around since the 1940's. Over time, animated characters from Bullwinkle to Hoppity Hooper to the Cheerios Honeybee have represented the brand. Now, a lovely same-sex couple and their beautiful daughter get to.
The ad, titled, "The Cheerios Effect - André, Jonathan & Raphaëlle’s Story," indeed tells the story of how André and Jonathan met, and how Raphaëlle came into their lives. It's a beautiful story and the couple, from Canada, tell it in a heartwarming way, complete with French accents, for Cheerios Canada.
Of course, the ad is guaranteed to spark anger and anti-gay hate -- One Million Moms no doubt is getting their quill pen and ink warmed up, ready to fire off yet another misguided missive.
General Mills, the $15 billion international food giant that owns Cheerios, is no stranger to controversial ads. Last year, a General Mills' Cheerios commercial drew scorn and anger because it featured an interracial couple as parents of a bi-racial daughter. Comments on YouTube were so bad they were closed and removed.
"In 2012, the National Organization began a boycott against General Mills," Jeremy Hooper at Good As You writes, noting that this ad, below, "is General Mills' latest response to it."
Image via YouTube