Cheerios released this amazingly heartwarming ad of a wonderful same-sex couple and the daughter they adopted. Beautiful.
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Cheerios has been around since the 1940's. Over time, animated characters from Bullwinkle to Hoppity Hooper to the Cheerios Honeybee have represented the brand. Now, a lovely same-sex couple and their beautiful daughter get to.
The ad, titled, "The Cheerios Effect - André, Jonathan & Raphaëlle’s Story," indeed tells the story of how André and Jonathan met, and how Raphaëlle came into their lives. It's a beautiful story and the couple, from Canada, tell it in a heartwarming way, complete with French accents, for Cheerios Canada.
Of course, the ad is guaranteed to spark anger and anti-gay hate -- One Million Moms no doubt is getting their quill pen and ink warmed up, ready to fire off yet another misguided missive.
General Mills, the $15 billion international food giant that owns Cheerios, is no stranger to controversial ads. Last year, a General Mills' Cheerios commercial drew scorn and anger because it featured an interracial couple as parents of a bi-racial daughter. Comments on YouTube were so bad they were closed and removed.
"In 2012, the National Organization began a boycott against General Mills," Jeremy Hooper at Good As You writes, noting that this ad, below, "is General Mills' latest response to it."
Image via YouTube