Twelve children were filmed watching the controversial Cheerios commercial that featured an interracial couple as parents of a bi-racial daughter. The commercial drew intense anger from so many people because of their attitudes on race that Cheerios had to close and delete comments on YouTube.
“Prior to the closure, the comment section had been filled “with references to Nazis, ‘troglodytes’ and ‘racial genocide,’” according to Adweek,” the Huffington Post reported just days after the ad was posted to YouTube. Today, it has had almost four million views.
The children in this video, aged seven to 13, were asked several questions about the commercial, then asked why it made some people upset.
Not one of them had any idea. They literally had to be told why. And when they were told, they were angry, upset, thought the race-based responses to the video were stupid, and wrong.
Which sounds very right to me.
Watch, and enjoy:
Hat tip: GlobalGrind
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