‘The Duggars Could Be Losing $25 Million Or More A Year’ Says Branding Expert
TLC’s cancelation of “19 Kids and Counting” could cost the Duggar family big bucks from a wide variety of sources.
When TLC canceled its long-running “19 Kids and Counting” reality TV show two weeks ago after an ugly sex scandal, the Duggar family didn’t only lose their estimated $45,000 per episode paycheck, but given the stigma surrounding the family, they could be losing tens of millions of dollars a year.
“With the show, royalties, sponsorships and speaking engagements ending, the Duggars could be losing $25 million or more a year,” branding expert and Strategic Vision CEO David Johnson tells Life & Style Weekly.
While Duggar family members may still be making occasional appearances, the money they pull in now is likely “at a discounted rate,” Life & Style notes.
“Josh is so radioactive right now, no one’s going to touch him,” Johnson adds.
The way the Duggars have chosen to handle the scandal by not clearing up all the questions their fans – and foes – have is also hurting their bottom line, Johnson says.
“The stigma is on all of them,” Johnson observes, “because there are so many questions left about what they really do know – and if they are hiding any more secrets.”Â
Meanwhile, reports are circulating that the Duggars are strapped for cash, after one tabloid surfaced Duggar Studios, a YouTube channel purportedly created by several of the Duggar family kids.
On it are five videos, and a fundraising request.
“Support this channel,” it says, a standard option likely available to all YouTube channels. “Help Duggar Studios make more fresh quality content. Every contribution is helpful, big or small.”
Â
Image via Facebook
Enjoy this piece?
… then let us make a small request. The New Civil Rights Movement depends on readers like you to meet our ongoing expenses and continue producing quality progressive journalism. Three Silicon Valley giants consume 70 percent of all online advertising dollars, so we need your help to continue doing what we do.
NCRM is independent. You won’t find mainstream media bias here. From unflinching coverage of religious extremism, to spotlighting efforts to roll back our rights, NCRM continues to speak truth to power. America needs independent voices like NCRM to be sure no one is forgotten.
Every reader contribution, whatever the amount, makes a tremendous difference. Help ensure NCRM remains independent long into the future. Support progressive journalism with a one-time contribution to NCRM, or click here to become a subscriber. Thank you. Click here to donate by check.