“The world is more beautiful the more you accept.”
Airbnb, which offered free housing to those affected by President Donald Trump’s Muslim travel ban, followed up with a Super Bowl commercial on Sunday promoting its #WeAccept campaign. Â
“We believe no matter who you are, where you’re from, who you love, or who you worship, we all belong. The world is more beautiful the more you accept,” the text in the commercial read, as diverse faces flashed on the screen.Â
According Airbnb’s #WeAccept page, the company’s decision to offer free housing to those affected by the ban resulted in “an outpouring of interest from our community, and we were inspired to go bigger.”Â
The goal of the campaign is to provide housing to 100,000 people in need over the next five years. The company will also contribute $4 million over four years to the International Rescue Committee to support the most critical needs of displaced populations globally.
“These efforts are just the beginning, and we hope you consider joining us by sharing your home with someone who is displaced or donating to organizations that assist those in need,” the company’s founders wrote. “It’s possible that a child today will grow up in a different kind of world, one where they’re accepted for who they are, no matter where they are. Because we really do believe that the world is a better, more beautiful place the more we accept each other.”
Coke also appeared to be responding to Trump with this ad set to “America the Beautiful”:Â
And of course there was this much-talked-about Budweiser ad:Â