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Scott Lively And Rick Warren’s PR Campaign To Whitewash The Right’s Anti-Gay Uganda History

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As a communications person myself, I can really appreciate a good PR campaign, and the best I’ve seen in a long time is the new effort by U.S. right-wing evangelicals to completely whitewash their own history of involvement with Uganda’s Anti-Homosexuality law.

For the last five years, human rights advocates around the world been discussing how U.S. conservative figures were integrally involved in the creation of the Anti-Homosexuality Bill (originally called the “Kill the Gays Bill”). Vast amounts of research have been produced on the involvement of conservatives such as Rick Warren (who posted a YouTube video supporting California’s Prop 8 only to later take it down and deny it ever happened), and hours of undercover footage were taken of Scott Lively (famous for claiming the Nazi Party was really a gay club in his book The Pink Swastika) in Kampala, Uganda, advocating the bill’s creation with local political and religious leaders.

As evidence of their involvement has spread throughout the U.S., the public’s sentiment on these characters’ involvement has soured considerably. This was exacerbated when, last month, Uganda President Yoweri Museveni signed the Anti-Homosexuality Bill into law, ascribing life-in-prison sentences to LGBTQ people in the African nation, criminalizing advocacy of homosexuality, and requiring authority figures (parents, teachers, doctors, etc.) to report LGBTQ people to the government.

The American public is finally taking notice. Story after story in major media outlets (The Guardian, Real News Network, The Rachel Maddow Show, and the National Journal in just the last few weeks) is running about these right-wing evangelicals’ involvement, and the millions of dollars they’ve poured into Uganda, Nigeria, Russia, and elsewhere in carefully crafted campaigns to train local pastors and political leaders how to use culture wars-talking points for an all-out attack on LGBTQ people.

So if you were a right-wing public figure, and all of a sudden found yourself standing alone, staring down the barrel of public anger over your past work, what would you do?

For most public figures, it would be a career-ending disaster. But when you’ve got the money, the personnel, and a stellar PR team, you just might be able to convince the rest of us of a simple little lie: They were against the law in the first place.

The process of turning someone who claims “gay = Nazi” and that “equal rights = condoning pedophilia” into a “moderate” is quite the sight to behold.

Step 1: Float the New Idea 

In an interview on NPR’s “Tell Me More” program, Scott Lively wasted no time distancing himself from the criminalization measures in the Anti-Homosexuality Bill. Almost before host Michel Martin could finish introducing him, Lively jumped in with, “I have mixed feelings about the bill. I support the provisions that increase penalties for homosexual abuse of children and intentional spreading of AIDS through sodomy. But I think the other provisions are too harsh, and I don’t support those and I wish they’d gone in a different direction.”

Quite the change from the Scott Lively of 2009, who wrote a blog post while in Uganda where he admitted meeting with local lawmakers, warning Ugandans “how bad things would be” if it was not illegal to be an LGBTQ person, and that his campaign to enact legislation further persecuting sexual minorities was “a nuclear bomb against the ‘gay’ agenda in Uganda.” He concluded, “I pray that this, and the predictions, are true.”

Step 2: Create a New Image

For the last several years, Pastor Rick Warren has been successfully advancing his media blitz to get people talking about anything other than his stance on homosexuality. In December of last year, he was featured in TIME Magazine talking about his new weight-loss plan. This same story has been pushed hard by Warren’s PR team, resulting in features in Parade Magazine and NPR—none of which mentioned his flip-flop on Prop 8, or his involvement with the Anti-Homosexuality Bill in Uganda.

Step 3: Strategically Place Reinforcements of your Talking Points

Following the NPR story with Lively, a new article surfaced on the Religious News Service, expertly titled “U.S. evangelicals on the defense over Uganda’s Anti-Homosexuality Act.”

Staging the piece as a journalistic interview, author Sarah Pulliam Bailey basically transcribes a press release from Scott Lively and Rick Warren, disavowing themselves of their involvement:

California megachurch pastor Rick Warren, too, posted on his Facebook page on Sunday (March 2) denying allegations that he ever supported the Uganda bill…

Scott Lively, a Massachusetts pastor and head of Abiding Truth Ministries, said that he is not responsible for the bill.

“It’s a very insulting argument, that somehow an American evangelical pastor is so powerful that I’ve overwhelmed the intelligence of an entire government and turned them out to do my will,” Lively said. “The Ugandans knew what they wanted to hear.”

He said he does not support the bill in its final form.

Never mind that Lively himself has admitted on several occasions that he had seen and reviewed the original “Kill the Gays Bill” before it had been released to the public. Despite the ample evidence of Lively and Warren’s involvement in Uganda, none of it is mentioned. There isn’t even a hint at what pro-human rights groups have found in their research.

Step 4: Spread the Word

Now that they’ve gotten their press release printed as if it were an accredited journalistic account, the right-wing PR campaign can push to get mainstream outlets to reprint. The whitewashed article has been republished not only on small sites like Spokane Faith & Values, but on major outlets like The Washington Post.

As is typical with controversial and nuanced stories, the simple talking points are much easier to publish. Why bother researching what these right-wing evangelicals have said and done beyond U.S. borders, when they’re willing to tell American media a completely different—and significantly more palatable—story on camera?

The Fatal Flaw

This massive PR campaign has only made one mistake so far, but it’s a big one. Rick Warren has, by far, been the most successful at misleading the public into thinking he’s a moderate. He’s been at it for years. If the campaign had aimed to only wash Warren’s hands of Ugandan LGBTQ blood, it would probably succeed with flying colors. But the efforts have been ambitious than that.

The inclusion of Scott Lively throws the door wide open for the public to see this PR stunt for what it is. While few people other than researchers on the ground have seen Warren at work in Africa—partnering with local anti-gay clergy and feeding them the funds necessary to push through the Anti-Homosexuality Bill—plenty of people have heard Scott Lively on air or in his writings comparing LGBTQ people to rapists and pedophiles. Plenty of people have seen the undercover videos from Rev. Dr. Kapya Kaoma of Scott Lively in Uganda explaining that if they don’t enact anti-gay legislation then gays from America will come and recruit their children. And plenty of people have seen the videos of Scott Lively on Ugandan TV with the vehemently anti-gay Pastor Martin Ssempa, saying that Uganda needed to enact the Anti-Homosexuality law and criminalize LGBTQ people in order to save children from being “recruited

There’s no question of right-wing evangelical involvement in Uganda’s anti-gay legislation. The work has been verified and fact-checked by researchers around the globe, organizations like Amnesty International, and outlets such as the New York Times. There’s a reason a court refused to throw out the case against Scott Lively for crimes against humanity.

It’s not just human rights advocates who are shocked by the turnabout from these conservatives. The anti-gay clergy in Uganda they’ve spent years training are shocked as well. Pastor Martin Ssempa was so surprised he published a letter addressed to Rick Warren, asking why he is now changing his story.

When you came to Uganda on Thursday, 27 March 2008, and expressed support to  the Church of Uganda’s boycott of the pro-homosexual church of England, you stated; “The Church of England is wrong, and I support the Church of Uganda”.

You are further remembered to say, “homosexuality is not a natural  way of life and thus (its) not a human right. We shall not tolerate this  apect at all”.

Good PR work has a tendency to override facts. Tell people that something didn’t happen enough times, and eventually they’ll start to believe it. It’s up to us to tell the truth louder and more often.

 

**This article is cross-posted from Political Research Associates. Republished with Permission

Follow Eric Ethington on Twitter @EricEthington

Eric Ethington NCRMEric Ethington has been specializing in political messaging, communications strategy, and public relations for more than a decade. Originally hailing from Salt Lake City, he now works in Boston for a social justice think tank. Eric’s writing, advocacy work, and research have been featured on MSNBC, CNN, Fox News, CNBC, the New York Times, The Telegraph, and The Public Eye magazine. He’s worked as a radio host, pundit, blogger, activist and electoral campaign strategist. He also writes at NuanceStillMatters.com

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News

‘Repercussions’: Democrats and Republicans Stand Against ‘Pro-Putin’ House GOP Faction

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Some House Democrats and House Republicans are coming together toward a common opponent: far-right “pro-Putin” hardliners in the House Republican conference, who appear to be led by U.S. Rep. Marjorie Taylor Greene (R-GA).

Congresswoman Greene has been threatening to oust the Republican Speaker of the House, Mike Johnson. Last month she filed a “motion to vacate the chair.” If she chooses to call it up she could force a vote on the House floor to try to remove Speaker Johnson.

House Democrats say they are willing to vote against ousting Johnson, as long as the Speaker puts on the floor desperately needed and long-awaited legislation to fund aid to Ukraine and Israel. Johnson has refused to put the Ukraine aid bill on the floor for months, but after Iran attacked Israel Johnson switched gears. Almost all Democrats and a seemingly large number of Republicans want to pass the Ukraine and Israel aid packages.

RELATED: Marjorie Taylor Greene, ‘Putin’s Envoy’? Democrat’s Bills Mock Republican’s Actions

Forgoing the possibility of installing Democratic House Minority Leader Hakeem Jeffries as Speaker, which is conceivable given Johnson’s now one-vote majority, Democrats say if Johnson does the right thing, they will throw him their support.

“I think he’ll be in good shape,” to get Democrats to support him, if he puts the Ukraine aid bill on the floor, U.S. Rep. Raja Krishnamoorthi (D-IL) told CNN Thursday. “I would say that there’s a lot of support for the underlying bills. I think those are vital.”

“If these bills were delivered favorably, and the aid was favorably voted upon, and Marjorie Taylor Greene went up there with a motion to remove him, for instance, I think there’s gonna be a lot of Democrats that move to kill that motion,” Congressman Krishnamoorthi said. “They don’t want to see him getting punished for doing the right thing.”

“I think it is a very bad policy of the House to allow one individual such as Marjorie Taylor Greene, who is an arsonist to this House of Representatives,” U.S. Rep. Dan Goldman (D-NY) told CBS News’ Scott MacFarlane, when asked about intervening to save Johnson. He added he doesn’t want her “to have so much influence.”

U.S. Rep. Anthony D’Esposito, one of several Republicans who won their New York districts in 2022, districts that were previously held by Democrats, opposes Greene’s motion to vacate – although he praised the Georgia GOP congresswoman.

CNN’s Manu Raju reports Republicans “say it’s time to marginalize hardliners blocking [their] agenda.”

D’Esposito, speaking to Raju, called for “repercussions for those who completely alienate the will of the conference. The people gave us the majority because they wanted Republicans to govern.”

U.S. Rep. Mike Lawler, like D’Esposito is another New York Republican who won a previously Democratic seat in 2022. Lawler spoke out against the co-sponsor of Greene’s motion to vacate, U.S. Rep. Tim Massie (R-KY), along with two other House Republicans who are working to block the Ukraine aid bill via their powerful seats on the Rules Committee.

U.S. Rep. Mikie Sherrill (D-NJ), a former Navy pilot, blasted Congresswoman Greene.

RELATED: ‘They Want Russia to Win So Badly’: GOP Congressman Blasts Far-Right House Republicans

“Time is of the essence” for Ukraine, Rep. Sherrill told CNN Wednesday night. “The least we can do is support our Democratic allies, especially given what we know Putin to do. To watch a report and to think there are people like Marjorie Taylor Greene on the right that are pro-Putin? That are pro-Russia? It is really shocking.”

U.S. Rep. Dan Crenshaw (R-TX), as NCRM reported Thursday, had denounced Greene.

“I guess their reasoning is they want Russia to win so badly that they want to oust the Speaker over it,” he said, referring to the Ukraine aid bill Greene and her cohorts want to tank. “I mean that’s a strange position to take.”

The far-right hardliners are also causing chaos in the House.

“Things just got very heated on the House floor,” NBC News’ Julie Tsirkin reported earlier Thursday. “Group of hardliners were trying to pressure Johnson to only put Israel aid on the floor and hold Ukraine aid until the Senate passed HR2.”

HR2 is the House Republicans’ extremist anti-immigrant legislation that has n o chance of passage in the Senate nor would it be signed into law by President Biden.

“Johnson said he couldn’t do it, and [U.S. Rep. Derrick] Van Orden,” a far-right Republican from Wisconsin “called him ‘tubby’ and vowed to bring on the MTV [Motion to Vacate.]”

“No one in the group (Gaetz, Boebert, Burchett, Higgins, Donalds et al.) were threatening Johnson with an MTV,” Tsirkin added. “Van Orden seemed to escalate things dramatically…”

Despite Greene’s pro-Putin and anti-Ukraine positions, her falsehoods about “Ukrainian Nazis,” and Russians not slaughtering Ukrainian clergy, reporters continue to “swarm”:

Watch the videos above or at this link.

READ MORE: ‘Afraid and Intimidated’: Trump Trial Juror Targeted by Fox News Dismissed

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‘They Want Russia to Win So Badly’: GOP Congressman Blasts Far-Right House Republicans

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A sitting Republican Congressman is harshly criticizing far-right House Republicans over their apparent support of Russia.

“I guess their reasoning is they want Russia to win so badly that they want to oust the Speaker over it. I mean that’s a strange position to take,” U.S. Rep. Dan Crenshaw, a three-term Texas Republican rated a hard-core conservative told CNN’s Manu Raju, in video posted Thursday. “I think they want to be in the minority too. I think that’s an obvious reality.”

Congressman Crenshaw was referring to the movement led by U.S. Rep. Marjorie Taylor Greene (R-GA), now joined by U.S. Rep. Thomas Massie (R-KY), over the Republican Speaker of the House Mike Johnson’s decision to finally put legislation on the floor to provide funding to Ukraine to support that sovereign nation in its fight against Russia.

“I’m still trying to process all the b*llsh*t,” Crenshaw added.

Crenshaw on Thursday also commented on Speaker Johnson’s remarks, stating he will hold the Ukraine funding vote regardless of attempts to oust him over it.

“To be clear, he’s being threatened for even allowing a vote to come to the floor. For allowing the constitutional process to play out as intended by our Founders. That’s a wild thing to consider, especially when his enemies consider themselves ‘conservative.’ Not conserving the painstaking constitutional process our Founders created, that’s for sure. Conserving Putin’s gains on the battlefield, more like it.”

Journalist Brian Beutler, a former editor-in-chief at Crooked Media, called it, “darkly funny to me that a pincer movement of MAGAns and leftists mock liberals for claiming the GOP works hand in glove with Russia, and then multiple conservative Republican dissenters are like ‘no it’s true, we’re lousy with Russian influence.'”

Watch Crenshaw’s remarks below or at this link.

READ MORE: Marjorie Taylor Greene, ‘Putin’s Envoy’? Democrat’s Bills Mock Republican’s Actions

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OPINION

Marjorie Taylor Greene, ‘Putin’s Envoy’? Democrat’s Bills Mock Republican’s Actions

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For years U.S. Rep. Marjorie Taylor Greene (R-GA) has been called “Pro-Putin.” As far back as 2021, her first year as a member of Congress, the question had been raised on social media: “Is Marjorie Taylor Greene a Russian asset?

In 2022 The Annenberg Public Policy Center’s FactCheck.org reported: “Marjorie Taylor Greene Parrots Russian Talking Point on Ukraine.”

Back then, as the article highlighted, Greene had said, “there is no doubt that [Russian President Vladimir] Putin’s actions in Ukraine are despicable and evil.”

Now, she promotes a far more favorable view of President Vladimir Putin and his illegal war against Ukraine, a sovereign nation which the Russian autocrat wants to incorporate – at least partly – into Russia.

Just last week Greene spread demonstrably false pro-Russia talking points about a “war on Christianity” while defending and promoting President Vladimir Putin.

READ MORE: ‘Afraid and Intimidated’: Trump Trial Juror Targeted by Fox News Dismissed

“This is a war on Christianity,” Greene told far-right propagandist Steve Bannon. “The Ukrainian government is attacking Christians, the Ukrainian government is executing priests. Russia is not doing that.”

That’s just plain false, as NCRM reported.

Largely in response to her strong opposition to the U.S. supporting Ukraine, and her spreading Russian disinformation and flat-out pro-Putin falsehoods, Greene’s fondness for Putin and Russia has been making headlines.

“Republicans Who Like Putin,” was the headline last month at The New York Times, which observed: “A few Republicans have gone so far as [to] speak about Ukraine and its president, Volodymyr Zelensky, in ways that mimic Russian propaganda. Representative Marjorie Taylor Greene has accused Ukraine of having ‘a Nazi army,’ echoing language Putin used to justify the invasion.”

“The Putin Republicans Have the Upper Hand” warned Washington Monthly‘s David Atkins on Wednesday, reporting on “conservative extremists led by Representative Marjorie Taylor Greene.”

“They admire the strongman as a Christian nationalist leader, and won’t support Ukraine. The global consequences of their besotted love affair with the Russian strongman could be cataclysmic.”

“Russia Is Buying Politicians in Europe. Is It Happening Here Too?” The New Republic‘s Alex Finley wrote last week. The photo at the top of the page? Marjorie Taylor Greene.

READ MORE: ‘Used by the Russians’: Moskowitz Mocks Comer’s Biden Impeachment Failure

Finley pointed to Greene’s interview with Bannon, “about Ukraine’s persecution of Christians, which is a Kremlin talking point aimed at boosting the pro-Moscow wing of Ukraine’s Orthodox Church. The U.S. should be spending money on the border with Mexico, not on Ukraine aid? That’s a Kremlin talking point. Russia invaded Ukraine to defend itself against an expanding NATO? That’s a Kremlin talking point. Call for a cease-fire, and give Russia Crimea and eastern Ukraine? That’s a Kremlin talking point.”

Rupert Murdoch’s New York Post last week ran this headline: “Rep. Marjorie Taylor Greene says she ‘seriously hates’ people who support sending more aid to Ukraine: ‘Most repulsive, disgusting thing happening’.”

Then there is Greene’s obsession with Nazis. Specifically, equating Ukrainians with Nazis, which she did several times over the past week, including on Wednesday. That earned her the condemnation and wrath of U.S. Rep. Jared Moskowitz (D-FL), who demanded: “Stop bringing up Nazis and Hitler.”

Wednesday night, Congressman Moskowitz, known for his use of humor and sarcasm to make his points, declared: “Just submitted an amendment to Bill drafting appointing MTG [Marjorie Taylor Greene] as Putin’s Special Envoy to the United States Congress.”

Moskowitz’s amendment was in response to Congresswoman Greene’s amendments requiring members to “conscript in the Ukrainian military” if they vote for the Ukraine military funding bill, as Juliegrace Brufke reported.

READ MORE: ‘Big Journalism Fail’: Mainstream Media Blasted Over Coverage of Historic Trump Trial

The Florida Democrat wasn’t joking, as Axios’ Andrew Solender pointed out Thursday morning.

Moskowitz did not stop there.

He drafted legislation on Thursday to name the Capitol Hill offices occupied by Congresswoman Greene after the British Prime Minister Neville Chamberlain, infamous for promoting appeasement in dealing with Adolf Hitler.

Chamberlain also signed the Munich Agreement, which allowed Hitler to annex part of Czechoslovakia.

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